| Omega World Travel CEO’s story highlighted
in “The Woman’s Advantage: 20 Women Entrepreneurs Show You
What it Takes to Grow Your Business”
Fairfax, Va., June 8, 2006 – Gloria Bohan, Founder and President
of Omega World Travel, is profiled in a new book: The Woman’s Advantage:
20 Women Entrepreneurs Show You What it Takes to Grow Your Business.”
The publication offers a candid look into how 20 women from around the
world built successful companies. Distributed by Kaplan Publishing of
Chicago, the book is available at all retail and online bookstores.
Author Mary Cantando-a nationally-recognized expert on the subject of
women-owned businesses-scoured the world to uncover remarkable women entrepreneurs.
Gloria Bohan’s tremendous story of business success immediately
grabbed her attention.
“I’m honored to be included with so many other successful
women entrepreneurs in this exciting new book and hope my story will inspire
young women to reach high for their dreams and start their own business,”
Bohan said.
Gloria Bohan’s story about the growth of Omega World Travel is the
first chapter and leads off this insightful business management handbook.
In an excerpt from the chapter, “Organizing Your Business for Growth,”
the author explores how Bohan grew her business in the early days:
“As a start-up business, Gloria knew that she had to seek out underserved
markets. Wherever a customer expressed a need, she was ready to fill it.
When clients asked her to provide service to new locations, she did. Within
ten years, Gloria owned 15 travel offices. As she expanded beyond her
initial small-town location, Gloria realized that the travel business
was different from town to town and that no two customers were the same.
She and her staff became aware of regional nuances and customized Omega
Travel’s solutions to meet local business needs.”
Gloria Bohan continues to helm the progressive global travel organization-leading
the industry in innovation and technology-in offering travel management
solutions like group meeting planning; online booking technology, corporate
incentives programs, traveler risk management, and leisure tour scheduling.
Bohan’s story of success in the business travel field, as well as
the other entrepreneurs featured, is presented as a helpful, informal
easy-to-follow guide to business success for anyone launching a new enterprise.
“The Woman’s Advantage conveys sophisticated business concepts
in a format that is like having a conversation with a trusted friend,”
said Susan Bari, founder and president, Women’s Business Enterprise
National Council.
About Omega World Travel
Recognized by the diversity field as the nation’s top woman-owned
business, Fairfax, Va. -based Omega World Travel (OmegaTravel.com) was
launched by Founder and President Gloria Bohan as a small-town independent
travel agency in 1972. Now industry ranked as the second largest travel
management company, with over 1100 employees and annual revenues in excess
of $1 billion, the organization provides online travel solutions-as well
as personalized service at 200 locations worldwide-to a diverse clientele:
from individual leisure travelers to Fortune 500 enterprises and the federal
government. Omega World Travel owns TravTech Inc. (TravTech.com), a travel
technology provider, and Cruise.com, the Internet’s largest cruise
specialist.
About the Author
Mary Cantando is a nationally recognized expert on the growth of women-owned
businesses. She is Founder and Growth Expert of WomanBusinessOwner.com.
She sits on the international board of the Women Presidents’ Organization,
and serves on the Women’s Leadership Forum of the Women’s
Business enterprise National Council. Above all else, Cantado serves as
an advisor and cheerleader to women business owners everywhere.
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